Tips to Effective Search Engine Submission and Promotion


1. Keywords in your Content: - The keywords used in your Meta tags should be repeated in your content - especially in the heading and the first paragraph.

2. Meta tags: - The 1st and most important step is to create relevant Meta tags after studying your competition and coming up with the most important keywords for you site. All the pages in your website must have the related keywords, title and description.

3. Site Readiness: - Directory submissions are reviewed by people, so confirm your site is 100% complete previous to submitting it.

4. No special Symbols in your URL: - Do not put any special signs in your URL (e.g. &, %, =, $, ?). Search engines cannot familiar with these signs.

5. Do not Spam: - Try to stay in the search engines' good books by not spamming. Spamming includes too much keyword repetition, machine generated doorway pages with little or no content and pages that contain invisible text.

6. Submit to the main Search Engines and Directories: - Confirm you have submitted your web site to the 10 big search engines and directories. Most of your website traffic will be produced from these search engines. Keep checking to observe if your website is indexed. Dmoz, Direct Hit and Inktomi seem to be gaining a lot of importance so make sure that you are listed in these websites. Their outcomes are used by a number of other important search engines.

7. Alt Tags: - Put your keywords in the image alt tags. A few search engines index the alt tags. The golden law for effective search engine submission is that all your important keywords should appear in your title, description, content and alt tags of your web page. This increases your keyword density and helps in boosting your website ranking with the search engines.

8. Create Doorway Pages: - Make doorway pages for your most important keywords. These keyword specific pages will rank top in the search engines and can be used as a doorway to your website.

9. Do not modify the URL of your pages after submission: - Never change the path of any of your web pages after submitting your website. Do not rename a file or change the file extension. This can actually hurt your promotion efforts because it will show up as a dead link in the search results page.

10. Be Patient: - Do not expect miracles during the night. It may take anyplace from 2 weeks to 5 months to be indexed in the large search engines and directories. Continue checking every week and be patient. Keep on adding quality web content to your website. That will be a definite success.


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Importance of Article Submission in Web Promotion

There are lots of methods or techniques which can help you gain top SEO rankings on MSN, Google and Yahoo. Though, one of the most popular and broadly acceptable methods is Article Promotion.


Search engines are planned in order to give accurate and informative content to the search engine users. Article promotion is one of the SEO methods which have been appreciated by all search engines including Bing, Google, Yahoo and several others. However, search engines do not like copy content. So, if you are planning to promote your business website then try to submit unique articles to different websites rather than sticking with one or two.


Search engines will give ranking preference to your articles if they have following traits:-


a) Unique Content

b) Informative

c) Right Keyword Density (2-5%)


Following is the list of various article websites where you can go and submit your articles. Article submission will help your website to gain top SEO rankings as compared to directory submission.


Web Directory submission was extensively acceptable and popular way back in 2005, except in the present scenario search engines are no appreciating directory submissions. In its place, natural optimization method like article promotion is appreciated by all major search engines.

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